Anchored Financial Planning LLC

RIASEC RegisteredEst. 2025
Total AUM
$183M
Discretionary
$183M
100% of AUM
Avg account
$150K
Accounts
1,223
Employees
5
Advisory reps
3

Firm details

Headquarters
West Deptford, New Jersey
CRD number
336537
Registered since
November 13, 2025
Custodians
RAYMOND JAMES & ASSOCIATES, INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Individuals50.87%
  • HNWI49.13%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Anchored Financial Planning LLC is an independent, SEC-registered registered investment adviser organized as an LLC and owned by an individual. The firm focuses on individual and family clients and provides comprehensive financial planning and discretionary portfolio management for individuals and small businesses. Its revenue model combines a percentage-of-AUM fee schedule with fixed-fee engagements. Anchored also operates as an insurance broker, which aligns with its use of annuity products. The firm does not identify as an active ESG investor and is not positioned as a capital allocator to third‑party alternative fund managers.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 60%, Exchange Traded Equities 29%, Non-Exchange Traded Equities 6%, Cash & Cash Equivalents 4%, Non-Investment Grade Corp Bonds 1%60%
  • Public Funds/Mutual Funds60%
  • Exchange Traded Equities29%
  • Non-Exchange Traded Equities6%
  • Cash & Cash Equivalents4%
  • Non-Investment Grade Corp Bonds1%

Owners & executives

2 of 2
  • Valerie Angiollilo

    Valerie Angiollilo

    Chief Compliance OfficerCRD 2334815

  • Robert Stahler

    Robert Stahler

    President, CEOCRD 4903906

Contacts

1 of 1
  • Paul Bechtelheimer

    Paul Bechtelheimer

    Senior PlannerCRD 7538976

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

West Deptford, NJ

Gloucester

Location

West Deptford, NJ

Headquartered in West Deptford, NJ, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
Gloucester
Address
875 Mantua Pike
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth