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CASE STUDY

How Sandpiper Lodging Manager Leverages FINTRX

Richmond, VA

Headquarters

Real Estate

Asset Class

2012

Year Founded

Website Case Study Template (5)-1

Overview

Sandpiper Lodging Manager, LLC is a Virginia-based company that manages and owns more than 50 midscale and economy extended-stay hotels. Since their inception in 2012, Sandpiper has quickly become a household name in the hotel business and continues to see substantial



growth through various development and acquisition opportunities. The company as a whole attributes much of their success to an exceptional leadership team of like-minded individuals that have the experience and attitude to be the best in the market.


"[There is] no other provider that offers all of the RIA & Family Office data we were seeking in one, user-friendly platform.”

helgesen-crop-1-1
Michael Helgeson
Vice President of Capital Markets, Sandpiper
SUMMARY 

Case Study

Sandpiper Lodging Manager, LLC is a Virginia-based company that manages and owns more than 50 midscale and economy extended-stay hotels. Since their inception in 2012, Sandpiper has quickly become a household name...
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Their Challenge

As is common in the private wealth sphere, the team at Sandpiper Lodging Manager was having trouble sourcing data on investors to prospect into. Since information on family offices, investment advisors and industry professionals is often outdated and sparse, it can be difficult trying to pinpoint relevant firms to reach out to in the process of raising capital.

Michael Helgeson, Vice President of Capital Markets at Sandpiper, faced this exact challenge of being able to target the right family offices and RIAs. The Sandpiper team felt they were often wasting their time, unable to narrow down their search to investors that would actually be interested in their asset class offering. The team was spending numerous hours calling individual reps and firms to get an understanding of their investment interests, only to find that they were unwilling to entertain real estate opportunities.
 
In an effort to save valuable time and create a more targeted approach to family offices and RIAs, Michael and the Sandpiper team turned to FINTRX.
 
“[We needed] to target the right contacts, at the right firms, so we don't waste time calling on advisors and offices that don't touch the asset class we are a part of.”  - Michael Helgeson, Vice President of Capital Markets at Sandpiper

 

The Outcome

In partnering with FINTRX to leverage the vast dataset of family offices, investment advisors and key contacts, Sandpiper was able to easily streamline their prospecting and outreach processes.
 
FINTRX provided Michael and his team with a one-stop shop for RIA and family office data. By leveraging the millions of data points, 375+ unique search filters and user-friendly workflow tools, Sandpiper was able to form a more targeted approach,  focused on investors active in their real estate asset class. Filters such as office location, firm assets under management and investment preferences helped the team to quickly dig through thousands of entities to pinpoint potential investors, and the phone numbers, email addresses, and direct links to websites and LinkedIn profiles allowed them to make instant connections with key decision-makers.

FINTRX continues to support Sandpiper, providing all of the data, tools and customer service needed to efficiently navigate the private wealth landscape.
 

“Smooth, efficient, and customer-service oriented.”

- Michael Helgeson, Vice President of Capital Markets at Sandpiper

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